In this blog post I am going to teach you about writing reviews to generate traffic for your website.
Here’s what we’re going to do.
Write a Product Review of something you are familiar with – good or bad. Hopefully you like the product.
If it is a product you can also promote as an affiliate that is even better.
Go to an affiliate network like Clickbank or Share-a-Sale and pick out
something you personally use.
People often buy products based on honest reviews…rather than a
normal sales pitch, or recommendation. People who are looking for
reviews are “buyers”…they have already decided to buy the product,
but they just need to be reassured that they are making the right choice.
Here’s how you do it.
1.) Choose a product, service or membership that you personally use
and really like…and go find their affiliate program. If you can’t find the
affiliate program of your product, email the owner of the product and ask them…they will be happy to help you with this. Go to CBTopSites find all the latest affiliate programs on Clickbank.
2.) Locate your referral URL, or your affiliate link.
3.) Write your review of the product.
– Okay…now it’s important to know how to write a review that is helpful to people. You are not trying to sell the product, you are actually intercepting a sale decision in progress and giving them what they want – proof & justification.
So your job is to simply make a “Fact Sheet” for this product
and share your experience. Be sure to include the following:
- The product name
- The person associated with the product (author, developer, etc)
- The merchant’s official domain name
- The brand/company name
- The version history (especially with software)
- How long have you been using this tool or service?
- Why is This Product a Good Choice…tell them how it helped you.
- Advantages and Disadvantages of the products
Don’t just stuff keywords, but make sure to naturally include as
much detail as you can because it will give the search engines something to serve up to people researching that exact product.
Once you have written your review you can easily post it on your blog.
Be sure to include the product name and that this is a review in your
blog title and two or three times throughout your blog post.
E.g. “Review of Product XYZ” as many people will search for reviews of specific products on Google and this will help your review to get ranked in the search engines.
And remember, when soon-to-be buyers are researching a product,
they’re usually on the verge of buying something. What they’re
looking for is a mixture of proof and justification. They want their
money to go to good use, but they also want to help themselves
internally justify the purchase.
Your job is to just intercept them…and help them make the final decision.
To Your Success,
P.S. Here is a good review of a softball glove as an example.
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